Tim Cook?s Leadership Opportunity: Painting the Apple Green

Apple CEO Tim Cook may never be able to compete with the myth of Steve Jobs, but he now has a golden opportunity to fix two things Apple's brilliant and mercurial founder got wrong: workers' rights in China and outsourcing. Should he do it, he'll place his own indelible mark on the brand, while also serving shareholders and consumers.

Source: http://www.wired.com/epicenter/2012/03/opinion_kogutkim-apple-green/

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